Kraft Mobile Pantry Unveiled!
Contact: Carrie Fulbright
Phone: 317-925-0191 ext. 104
FOR IMMEDIATE RELEASE
Thursday, September 8, 2011
KRAFT FOODS FOUNDATION, GLEANERS FOOD BANK ROLL OUT
‘FARMERS’-MARKET-ON-WHEELS’ TO HELP REACH CENTRAL AND SOUTHEASTERN INDIANA’S HUNGRY
Gleaners Food Bank Debuts New Kraft Foods Mobile Pantry
on September 8, 2011
Indianapolis - IN – September 8, 2011 – Gleaners Food Bank is fighting hunger one mile at a time with the rollout of a new Kraft Foods Mobile Pantry truck. The refrigerated vehicle will hit the road to bring a “farmers’- market-on-wheels” to underserved areas, expanding the reach of the food bank and delivering fresh fruit, vegetables and other nutritious staples. The truck is part of a nationwide fleet helping fight hunger in our nation’s food deserts from Kraft Foods and its Foundation, in partnership with Feeding America, the nation’s leading hunger-relief organization.
“Gleaners is honored to have strong community partner to provide us with the resources we need to continue to provide hunger relief in our communities. Our Mobile Pantry program is critical for our ability to distribute food not only in areas that are close to the food bank but to those counties that have less of an opportunity to pick up directly from the food bank,” said Cindy Hubert, President & CEO of Gleaners Food Bank of Indiana Inc., “In a two hour distribution period, the Kraft Foods Mobile Pantry truck will allow hundreds of individuals to select food and critical grocery products that will be used by their families.”
“The mobile pantry truck will increase the reach of Gleaners to help feed more families,” said George Neher, Director of Field Sales, Kraft Foods. “The trucks are a fresh food oasis, helping reach those that might not have access to emergency assistance. And with a mix of fresh fruits and vegetables, families have more options for good nutrition and balanced meals.” As a long-time supporter of Gleaners, The Kroger Co. has donated $7,000 that will defray the costs of seven mobile pantry visits throughout central and southeastern Indiana.
In addition to the truck delivered in Indianapolis, the program is also being rolled out in Columbia, Mo.; Fredericksburg, Va.; Fort Pierce, Fla.; Lafayette, Ind.; Orlando, Fla.; Salt Lake City; San Diego; Spokane, Wash.; and Springfield, Ohio. Now in its third year, the Kraft Foods Mobile Pantry fleet of 25 vehicles has so far delivered 33 million pounds of food to our neighbors in need as part of the Kraft Foods Foundation’s 3-year, $4.5 million partnership with Feeding America.
Unprecedented Demand for HelpThe state of the economy is affecting more Americans than any other time in recent history. The US Department of Agriculture reports that one in six Americans is food insecure. And, Feeding America reports a 46-percent increase in the number of people seeking emergency food assistance through their nationwide network compared to four years ago. To put it another way, the Feeding America network is serving one million more people each week.
Fighting hunger is not new for Kraft Foods. The company and its foundation have partnered with Feeding America for decades to do just that. Most recently, the Foundation reinforced its commitment by donating $180 million over a three-year period to community involvement activities around the globe. The mobile pantry program is one of many programs making a difference in communities where the company’s employees live and work.
About Gleaners Food Bank of Indiana, Inc.
On a yearly basis, over 160,000 food-insecure Hoosiers depend on food and other critical grocery products provided by Gleaners Food Bank of Indiana to hunger relief agencies throughout 21 counties in central and southeastern Indiana. Gleaners was founded in 1980 and is a member of Feeding America the nation’s food bank network. Since then, the food bank has distributed over 280 million pounds of food and critical grocery products to nearly 400 hunger relief agencies serving needy Hoosiers. In Gleaners’ 21-county service area, more than 287,000 people live in poverty—and 103,000 of them are children. For example, eight out of 10 Indianapolis Public School students receive free or reduced lunches. To learn more, log onto www.gleaners.org.
About Kraft FoodsThe company and the Kraft Foods Foundation have donated more than $1 billion in cash and food to hunger-relief organizations over the past 25 years. Through support of partners, including Save the Children, Feeding America, INMED Partnerships for Children, Charities Aid Federation and CARE, the company and Foundation support programs on almost every continent.
Northfield, Ill.-based Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Foods had 2010 revenue of $49.2 billion, more than half of which was earned outside North America. Twelve of the company’s iconic brands -- including Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Tang and Trident -- generate revenue of more than $1 billion annually, and 40 have been loved for more than a century. A leader in innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. For more information, visit kraftfoodscompany.com and facebook.com/kraftfoodscorporate.
About Feeding America